Tuesday, March 17, 2009

Rice Chex and Corn Chex go Gluten Free!

What a blessing this would have been last week when I was traveling and realized I'd forgotten my cereal.  I saw this in an email from NTGIG President Betty Barfield:

http://glutenfreepost.com/?p=909 Good news from General Mills! Not only have they made their Rice Chex cereal gluten free, they have also made their Corn Chex cereal gluten free. Click to contact General Mills or call 800-248-7310 and thank them for this move to serve a large consumer group who desperately needs more main-stream grocery store products to eat that are also cost effective. Check the boxes closely to make sure the Corn Chex you pick up says “gluten free” on the box. Some older boxes may still be on the shelf. Betty

1 comment:

kelli said...

I emailed them yesterday to say thank you after I read this, and got such a great response:

General Mills is reformulating the following Big G Cereals to gluten free status:

· Corn Chex

· Honey Nut Chex

· Strawberry Chex

· Chocolate Chex

· Cinnamon Chex

As was the case with Gluten Free Rice Chex, the barley malt ingredient was removed and replaced with another ingredient. Production has begun, so you may start seeing the gluten free formulas on store shelves now. All 5 products should be widely available across the U.S. by June 1, 2009. As with all reformulated products, both products may be on store shelves at the same time so please read labels/packaging carefully, examining the product packaging to ensure that the cereal inside the box is in fact the new, gluten free product. Look for “NOW GLUTEN FREE” or “GLUTEN FREE” on the front/side/back panels.